Latest News

November 20, 2009
ÄFAB announces cooperation with esi Techtrans and a representative office
ÄFAB, a bio energy consultancy and business development organization located in Lidköping has in esi's incubator solution found a way of providing access to the US market for its clients.

November 9, 2009
Business Region Skåne/Invest in Skåne Agency selects esi Techtrans
esi Techtrans is pleased to announce we were selected to execute Business Region Skåne (BRS) assignments in the North American region over the next three years. esi submitted a winning response to BRS's Request for Proposal, following the Law on Public Procurement, (Lagen om Offentlig Upphandling, LOU). Visit BRS here.

October 26, 2009
The City of Los Angeles hosts Clean Tech Event
In sharing its vision of becoming home to a world class Cleantech Manufacturing Center on a 20 acres site owned by the City of Los Angeles and dubbed the Cleantech Corridor, the city hosted an event where Göran Eriksson presented Purac's LP-Cooab biogas upgrading technology.

October 1 -2, 2009
Purac sponsors Biogas - USA conference
Göran Eriksson, heading up Purac's USA sales and business development effort spoke on the topic Scaling up biogas production in North America, and esi's staff manned the booth during the 2 day event held in San Francisco, which also saw Purac as an event sponsor.

June, 23, 2009
Purac presents at the National Biomethane Conference, Sacramento, CA
At the largest gathering in the US of people interested in clean renewable fuel made from Biomethane, Göran Eriksson, representing our client Purac, spoke and participated in a Panel Discussion: "Financing and Funding Biomethane Projects & Opportunities for the Future". Being seen and heard at industry events is a key success variable on the road to establishing leadership and getting customers in the US. See the presentation here.

June 17, 2009
Energimyndigheten, STEM, brings CleanTech Investors to the US
Following the Law on Public Procurement, (Lagen om Offentlig Upphandling, LOU), esi Techtrans is awarded by STEM (The Swedish Energy Agency), the assignment to arrange all aspects of the visit, which will bring participants to Denver's National Renewable Energy Laboratory (NREL), attend the NREL Forum 2009 and visit leading Cleantech investors and representatives in the SF/Silicon Valley area. Learn more about NREL here.

June 15-18, 2009
Bo Lundgren addressing the US banking crisis of 2008
The way Sweden handled "the banking crisis of 1992" has been studied with high interest during the past year in the US. esi, together with The Consulate General in Los Angeles, arranged for a 3 day program featuring one of the architects of that program, former Minister for Fiscal and Financial Affairs, now Director General, Swedish Debt Office, the Hon. Bo Lundgren.

June 2 -3, 2009
E3 Gamers - back in style in Los Angeles
This year, E3 - the Electronic Entertainment Expo - was back at the LA Convention Center, and so was Nordic Game, the umbrella organization for Scandinavia's leading gaming companies. esi Techtrans, for the fourth year running, assisted Nordic Games in creating a block-buster event in support of the many talented firms. Learn more about E3 Expo here. If you plan to attend, here is some salient advice.

April 29, 2009
Windi - the Baby Bottom Burper - to give US babies relief
Not every baby suffers from colic, but parents of those who do, soon recognize there are no simple cures or reliefs available. Until now. DiProServa's ingenious little medical device, after a successful launch in Sweden 2008, will soon, upon successful FDA registration, be made available in the US. Reaching a consumer market in the US can be both time consuming and costly, but esi's Incubator Services increases the success factors and makes the entry more affordable. More on Windi here.

March 26, 2009
Incubator STING - Go Global MedTech Seminar
Stockholm Innovation & Growth, STING, a business incubator, recognizes that Swedish start-ups often need to enter the global arena early and efficiently. For MedTech companies, the US is the market! Therefore STING has invited esi Techtrans to assist its portfolio companies in this endeavor. Göran Eriksson addressed participants at STING's MedTech Seminar series on the topic "Start up in USA - Soft landing California". See presentation here.

March 25, 2009
Gamers Unite - GDC 2009
For the fourth year running, esi Techtrans is assisting Nordic Game, the association for game developers in the Nordic countries, to arrange the well-attended, acclaimed networking event for exhibitors, customers and prospects during the annual Game Developers Conference held in San Francisco.

February 23, 2009
Skåne's Clean Tech "Valley"
The southern province of Skåne, home of hundreds of entrepreneurial firms in medical, medical devices and IT, is also the home of many innovative old and new cleantech firms. As part of attending Cleantech Forum San Francisco 2009, a group representing municipalities and Cleantech incubators from the region, were aided by esi Techtrans in setting up meetings in the Bay area with counterparts in order to exchange insights on growing Cleantech Hubs.

February 12, 2009
Incubator Graduation: Comfort Audio moves on
"Thank you very much!" says Swedish Managing Director after esi's 3.5 years setting up a US subsidiary. Here a nice thank-you note:

See a case study about Comfort Audio with some of the ads, trade show and other marketing material.

November 10, 2008
Ideon brings Swedish Incubators together for annual meeting
SiSP, Swedish Incubators & Science Parks, the member organization for Sweden's 49 Incubators, holds its annual meeting this year at Ideon. esi Techtrans does not technically qualify as an official member - we are after all, located in the US - but Göran Eriksson addressed the membership with insights from the US market. See presentation here. More on SiSP here. And Ideon Science Park here.

September 18, 2008
Q-day 2008: What drives us?
The theme for Q-day 2008 was societal and human driving forces. Göran talked about driving forces as divergent as implementing new Clean Tech solutions and the US presidential election 2008. 300 participants were treated to a broad spectrum of thoughts and ideas about driving forces at this "meeting of minds" non-profit organization. To read more, visit www.qlund.com.

September 1, 2008
Fast growth start-ups; how do they do it in the US?
Representatives from Innovationsbron Syd, that supports Swedish entrepreneurs through incubator activities, and Teknopol, specializing in coaching and business development of high-tech, early stage ventures, were hosted by esi Techtrans on a week-long fact finding trip to northern California. esi had arranged for a busy schedule of visits to companies, venture firms, academic institutions and the state government in Sacramento. Teknopol website, Innovationsbron website.

August 22, 2008
Introducing Flexiwaggon, reducing pollution and road congestion.
In connection with the visiting delegation of the Swedish Parliamentary Committee on Transportation, at a luncheon hosted by the Consulate General of Los Angeles, esi Techtrans had the opportunity to introduce clean transportation client Flexiwaggon to invited guests representing community and business leaders in southern California. See video demo here. FlexiWaggon website.

August 21, 2008
Swentec brings experts together to develop strategy for
Sweden's Clean Tech
Swentec, the Swedish Environmental Technology Council, gathered nearly 150 key clean tech experts from all areas of society for a one-day working session in Växsjö. A few, like esi's Göran Eriksson, brought a distinct international perspective to the meeting. The vision and policy recommendations will be presented to the Swedish government this fall. Swentec website.

August 17, 2008
Göran Eriksson receives the Hans Mattsson award 2008.
At a ceremony during the Swedish-America Day in Önnestad, Göran was honored for his contributions bringing Scandinavian and American business together, helping to bridge the geographical and cultural divides between the continents and facilitating business opportunities. Read press clippings here (in Swedish).

July 14, 2008
Take the train instead, and save on fuel and greenhouse emissions
This trusted advice becomes especially true when we consider freight. But railroads aren't always conveniently located, requiring costly reloading from and to trucks. Enter esi's latest Clean Tech client, FlexiWaggon AB, that has developed an ingenious RORO railroad car that carries the loaded truck.
See video demo here. FlexiWaggon website.

July 1, 2008
Innovateur Capital Nordic Opportunity Fund launched
esi Techtrans has participated in the creation of Innovateur Capital Nordic Opportunity Fund with Göran Eriksson as a Partner. The Innovateur Capital Nordic Opportunity Fund is a $30 Million, early stage, venture capital fund that will invest in Nordic companies with great market potential in North America. Traditionally US venture funds do not invest in foreign based start-ups. esi Techtrans’ and the other Innovateur Capital partners experience in incubating such firms in the US will be the key to success to many of the fund’s investments. You can read more about Innovateur Capital at www.innovateur.com

June 19, 2008
Luncheon: EcoDriving and Sustainable Fleet Management
The Consulate General in Los Angeles supported by esi hosted a luncheon for STR and a specially invited group of executives representing fleet management and environmental technologies from major corporations, local governments and civic organizations. This event was one of several arranged in support of the Memorandum of Understanding signed by the governments of Sweden and California to support and promote the commercialization of Clean Technologies.

June 9, 2008
EcoDriving - saves gas, the environment and budgets
STR, the Swedish National Association of Driving Schools, a recent esi client, has developed a program and system that reduces fuel consumption by some 10 - 35%. To large fleet operators that means not just savings in the $ millions, but also dramatically reduced greenhouse gas emissions. During a two week long pilot project with a major energy company savings averaged 17% and drive time was also reduced. www.str.se

June 7, 2008
Göran Eriksson wins the Hans Mattson Award 2008
Göran was chosen as the 20th recipient of the Hans Mattson award, which will be presented August 17 during the Sweden-America Day in Önnestad, Skåne. Organizing the event is District Lodge Södra Sverige #20 of the Vasa Order of America. The award is made in honor of Hans Mattson, one of Sweden's most famous emigrants. Mr. Mattson came to America 1851 and served as a colonel in the US Civil War. After the war Mattson worked as a farmer, newspaper editor, and a land agent for several railroad companies, before serving as Secretary of State of Minnesota (1870-72). Göran was chosen as he is "a modern Swedish emigrant. He helps Swedish businesses to succeed in the US, in many ways just like Hans Mattson did".

May 28, 2008
Many thanks esi Techtrans!
After about 2.5 years Comfort Audio moves out of our incubator, setting up its own US office. Our relationship changes but continues. Here a nice thank-you note:

See a case study about Comfort Audio with some of the ads, trade show and other marketing material.

April 9, 2008
Presenting PURAC at SACC e-Days, San Diego, CA.
With 400 Swedish and U.S. business leaders gathered for SACC-USA's Entrepreneurial Days in San Diego, Göran Eriksson represented client PURAC, a division of Läckeby Water AB, a leader in biomass clean tech, whose advanced methane gas purification technologies are garnering interest in the US. www.purac.se/en

February 25, 2008
Pre-launch of Innovateur Capital LLC
Göran Eriksson addressed a group of Scandinavian Venture Capitalists assembled in San Francisco, highlighting the special needs facing Scandinavian start-ups with ambitions to succeed in the US. As part of the presentation Göran also lifted the veil on Innovateur Capital LLC, a new VC fund esi Techtrans is partnering with. IC Fund II is being set up to invest in early stage Scandinavian firms with good market potential in North America. See presentation slides from the meeting.

February 20, 2008
GDC - Can you call it marketing if you throw a rock & roll party?
Absolutely, if the "media" is congruent with your target audience and marketing goals. For the 4th year, esi Techtrans arranged a Nördic Lounge event for Nordic Games and the Swedish Association of Game Developers - Spelplan taking place during the big, global Game Developers Conference, GDC. More than 500 Scandinavian game developers and their clients and prospects, partied to the loud sounds of the iconic 80's hard rock band Skid Row. See event pictures. Read story reported in Nordstjernan.

February 2008
How to succeed in the US - entrepreneurial advice
To successfully make it in the US remains the dream for many Swedish entrepreneurs. But to do so, they need to fully understand the American business culture. The magazine Civilekonomen asked two experienced American entrepreneurs, Göran Eriksson and Gun Nowak to sort out the dos and don'ts. Read article (in Swedish only).

February 8, 2008
Tecknopol Round Table Seminar on Clean Tech Innovation and Growth
Göran Eriksson and a selection of EU and Swedish business leaders and politicians participated in Teknopol's Round Table at IDEON in Lund discussing how Clean Tech innovations can "fuel" economic growth and how to successfully launch international businesses. www.teknopol.se

Dec 6, 2007
Göran Eriksson, Foreign Correspondent at Q-Lund
With the aim of increasing the interaction between leaders from the academic, business and public sectors, the non-profit organization Q was started in 2007. The first major event was held at Lund's University, with live foreign correspondents contributing via live video feeds. Next up: Q-day - Signs of Tomorrow, Sept. 18, 2008. More at www.qlund.com

October 17, 2007
Craft Animations opens office in Los Angeles
Craft Animations & Entertainment, Göteborg, an innovative leader in the 3D motion computer generated design industry knows that SoCal is home to the design offices of some of world's leading automakers, architects and entertainment firms. esi is also here to provide support to the start-up. Read more about CA&E.

September 25, 2007
Meet Mitrionics at SC07, Reno NV.
Mitrionics success in the US continues, and for the fourth year esi provides valuable trade show support services at the annual Super Computing show. In addition to graphic design and production (why ship from Scandinavia?) of brochures, the booth and give-ways, we have again conducted the so important telemarketing campaign to pre-arrange meetings with key customers and prospects.

September 1, 2007
Case update: Comfort Audio in the US – one year later
Comfort Audio is on track to a successful US establishment, following a strategically sound process. 1. Mapping the US market and industry for hearing devices. Who are the major players and how are they currently selling and delivering products? 2. Approach a dozen or so distributors about possible partnerships. 3. Select a manageable number – but more than one – to launch first products; listen, learn and fine-tune operations. 4. Year two, step up all activities: add distributors, promote products with advertising in trade and consumer media (see our CA’s ads here) and exhibit at trade shows. It really is possible to run a functioning sales and marketing operation on a part-time, outsourced basis.

June 15, 2007
Driving a Greener Planet
While the world is looking for environmentally sound alternatives to fossil fuels, our latest client, the Swedish National Association of Driving Schools (STR) is introducing EcoDriving to the US. Implemented and proven for over 10 years, EcoDriving creates dramatic savings in fuel consumption, pollution and more.
Go to www.ecodriving.se , soon also in English.

May 4, 2007
Taking a swing at the biggest golf market in the world
esi’s newest client, Esoteric Golf Technology International will be using esi’s incubator services to launch their putting products aimed all golfers from pros and pro trainers to beginning amateurs. With a market the size of the US, this requires sophisticated multilevel marketing and distributions strategies. Visit www.puttingguide.se

April 5, 2007
Vikings returns to America 1000 years later
VikingaTider, a major Archeological Theme Park under development on the site of a historically significant Viking settlement in Löddeköpinge, the “gateway to Denmark”, retains esi to develop marketing and funding strategies aimed at the North American market. www.vikingatider.se

April 2, 2007
Purac, a division of Läckeby Water AB opens US office
Purac, a leading developer of systems for upgrading methane gas made from biomass establishes a US presence in esi Techtrans’ Incubator. Purac’s Biogas technologies upgrade this Green energy so it can be used as vehicle fuel or distributed in the regular natural gas grid. Visit at: www.purac.se/en

March 21, 2007
Göran Eriksson speaks at Energitinget
- The Swedish National Energy Convention 2007
As was noted last fall in esi's newsletter (go to archive), suddenly the US has taken a huge interest in everything environmental. Göran, following the key note address by US ambassador Woods, will address how Swedish firms with environmental solutions can succeed in creating profitable business opportunities in the US.

March 12, 2007
Nordic Cocktail Lounge event - a San Francisco triumph
Per Strömbäck, Managing Director of Spelplan-Association of Swedish Game Developers summed it up: "Our marketing budgets pale in comparison with the giant firms at Game Developers Conference, but without a doubt, our NCL event had them all beat, thanks to our local partners, supperclub of san francisco and esi Techtrans!" To see slideshow from the event, go to: photo gallery.

March 5 - 9, 2007
Swedish Game Developers at GDC, San Francisco
Spelplan, the Association of Swedish Game Developers, with the support of esi Techtrans is arranging a Big NordicGame Event during the influential annual Game Developer Conference. Read more on how to get the most out of attending trade shows in the US.

March 1, 2007
Thank you ProstaLund and All the Best
esi Techtrans incorporated ProstaLund Inc during the fall of 2004, as a first step of regaining control of ProstaLund AB's US sales and marketing from a major US medical device distributor. Having incubated the US operation and grown the staff from zero to 10 full-time employees, and last summer adding a CEO, ProstaLund Inc. now moves into its own offices in Florida.

Feb 12, 2007
esi welcomes Frida Yohannes, intern spring 2007
Frida joins esi on a part time basis while pursuing her Bachelors of Arts degree in International Relations and Affairs at California State University, Long Beach, CA.

January 15, 2007
Purac AB / Läckeby Water AB new client
Having participated in a very successful week of meetings and presentations with prospective partners and customers all over California, many arranged by esi Techtrans, Purac AB retains esi Techtrans to do immediate follow-up and qualification of promising business opportunities. www.purac.se/en

January 8, 2007
Swedish Environmental Technology to California
As a follow-up to a Memorandum of Understanding between the governments of Sweden and California on cooperation on renewable fuels and energy signed last summer, Swentec, the Swedish Environmental Technology Council, along with several bio-fuels companies visited California as part of weeklong program of seminars and meetings. esi Techtrans assisted Swentec and the companies in finding and setting up meetings with potential business partners and customers. To learn more, go to: Read Swentec Report [pdf], www.purac.se/en, www.scandinavianbiogas.com, and www.reacfuel.com

November 11, 2006
Mitrionics with mega presence at Super Computing 06.
One year has passed since Mitrionics introduced its revolutionary Mitrion Virtual Processor turning FPGA-equipped computers into highly accelerated Super computers. The success from last year will continue with Mitrionic and esi staff manning four booths and launching an all-out marketing program. SC06 Tampa, Florida.

September 29, 2006
esi Techtrans launches free How-To Newsletter site.
Every now and then we feel compelled to share "war stories" and other interesting information about doing business in the USA. On this new site you can browse our archives, subscribe to our mail list, and of course unsubscribe. Your may freely share the information with colleagues and friends as long as you maintain our company contact information. You may also quote our material as long as you reference its source. esi USA Newsletter.

June 29, 2006
Comfort Audio's Duett launched in the US
In less than six months, from a blank sheet of paper titled, "How to enter the US market" to a launch at the Hearing Loss Association 2006 Convention in Orlando, Florida, esi Techtrans and the Comfort Audio team in Halmstad have covered the many steps, including setting up a US company, needed to service this huge market. See further: www.comfortaudio.com

May 16 & 17, 2006
Entrepreneur Days at Medeon and Ideon
Göran Eriksson, esi Techtrans, Los Angeles and Marianne Larsson, Blueberry Hill, Lund speak on managing growth, profitability and establishing a US presence at the two major Science Parks in Southern Sweden. The seminars and the opportunity to book individual meetings are free, but require advance booking.
For more information, see Invitation - Medeon and Invitation - Ideon. Welcome!

May 3, 2006
esi welcomes new intern.
Karl Rasmusson will be honing his international business and marketing skills joining esi while on leave form his Master degree studies at Lund University.

April 30, 2006
Swedish Gaming companies open Los Angeles offices.
You'd think it is getting crowded at esi's offices located at 5161 Overland Ave. However, there is plenty of room in the Virtual world for Jungle Peak (www.junglepeak.com), game developers and Peligroso Entertainment Group (www.peligroso.se), an industry business services organization.
Learn more about the advantages of having a Virtual Office in the US.

April 10, 2006
Swedish Gamers do E3
Spelplan, the Association of Swedish Game Developers with the support of esi Techtrans is arranging a Big NordicGame Event for the huge Electronic Entertainment Expo to be held in Los Angeles May 10, 2006. For more on E3, goto www.e3expo.com or www.nordicgame.org.

March 10, 2006
Kunderna (och kapitalet) finns i USA
Göran Eriksson, esi Techtrans, Los Angeles and Marianne Larsson, Blueberry Hill, Lund speak on establishing a US presence at the 5th annual Swedish Incubator Conference sponsored by SiSP, the Swedish incubators & Science Parks, at Lund Institute of Technology, LHT. See presentation (in Swedish).

January 15, 2006
MedTech Magazine: Satsa på egen distribution i USA
Att ta sig in på världens största medtechmarknad är inte lätt. Och det blir inte lättare om man sitter i knät på en extern säljorganisation. Därför uppmanar Prostalunds VD, Magnus Bolmsjö, alla som planerar att dra västerut att bygga upp en egen säljorganisation i USA, med hjälp av amerikanska rådgivare. Läs artikeln, (på svenska).

December 9, 2005
Can you hear us now?
Comfort Audio AB, a perennial Swedish Gasell (Swedish fastest growing companies) and innovative maker of solutions for the hearing impaired is eying the US market with interest. esi Techtrans is assisting Comfort with developing strategies that should open up a quiet industry to full volume. www.comfortaudio.com

November 1, 2005
Mitrionics selected among EE Times Top 60 Emerging Start-ups
EE Times, the premier technology publication that serves the creators of technology such as electronic designers and silicon engineers, this month added esi client Mitrionics to their list of the EE Times 60 Emerging Startups list, that honors the world's hottest and most promising pre-IPO companies. The nomination follows several months of active PR and marketing leading up to Mitrionics' four-booth splash at the annual Supercomputing trade show November 12 - 18 in Seattle, WA. Read more at www.mitrionics.com.

October 20, 2005
Medical Devices from Sweden are Hot!
MEDIPLAST AB from Malmö has for several years utilized the traditional forms of US marketing, trade shows and a US distributor. Now they want to put some real teeth into launching their revolutionary program of smart, safe and cost-effective Single Use products for Otorhinolaryngologists (that’s E,N&T docs for the rest of us). esi Techtrans will assist Mediplast with market research and developing a strategic launch plan as well as initiating direct sales. www.mediplast.com

June 21, 2005
ISA Life Sciences hosts Breakfast symposium at BIO 2005
When you invite the very top of the Biotech industry to a breakfast event, there is so much that must be exceptional, from the facility and all logistics to the invitation. Click here for the 2005 invitation in PDF. This year we exceeded the attendance success of the CXO event from last year.

June 20, 2005
We are open for business during the summer
Many companies in Sweden close for vacation during the summer months. Not so esi Techtrans. But we will use the summer months to visit Sweden, so let us know if you think we should try to arrange for a meeting there or here in the US.

June 15, 2005
From Lund to LA - ProstaLund and Mitrionics go after US markets
They both come from Lund, but otherwise ProstaLund's medical devices and Mitrionics, with a solution that makes it easy for programmers to accelerate their algorithms using FPGA-based computing, have very little in common. Both, however, have this spring gone from having only a virtual presence at esi Techtrans to aggressively going after the US markets they serve. esi's business development staff provides strategic directions and selectively adds key resources to assist in their successes.

April 4, 2005
esi Techtrans opens East Coast office
We are pleased to announce the opening of an office in Florida, giving us coast-to-coast coverage and a wider window of overlapping time zones with Scandinavian business hours.

March 19, 2005
ProstaLund sets up US business
Having initially signed an exclusive distribution agreement with a US firm, Swedish medical device company ProstaLund, according to Swedish business daily Dagens Industri (click here for a copy, in Swedish), disappointed with the results, decided to go it alone. Housed at esi's Los Angeles office, ProstaLund's sales staff will be supported by esi in all manners of strategic sales and marketing, administration and inventory.

March 11, 2005
Trade show Queen married at CTIA.
We love what we do, and we are dedicated in our mission. Our trade show specialist, Anna Maria Lindberg was married in New Orleans while managing the Invest in Sweden booth. Congratulations, Anna!

March 7, 2005
esi Intern arrives
esi is pleased to welcome Peter Ångman, who is adding to his US bachelor education in International Marketing by doing hands-on work at esi. After the summer, Peter plans to return to Sweden to continue his international business career.

February 14,2005
esi Techtrans launches Virtual Office Services.
When overseas companies are doing business in the US, they soon find that US prospects believe it is very important that there is a local office established here. Beyond just a convenience issue, Americans see it as an act of commitment to doing business here. Having a US office or the appearance of one, with address and a phone, makes a world of difference to your US customers. And, may we add, imagine what it does for your website! Go to Virtual Office Services to learn more about this

February 2, 2005
esi Techtrans launches Services for Tradeshows.
Overseas companies often find it difficult to fully take advantage of what many regard as the most beneficial part of attending or exhibiting at US trade shows. To arrange for personal and in-depth business development meetings the job has to be started months in advance. Read more about esi's Tradeshow Services.

February 1, 2005
esi Techtrans launches Services for Medical Device industry.
Located in one of the largest US clusters of medical and technology firms, esi Techtrans draws on past successes to launch services tailored to the specific needs of medical device makers.

January 10, 2005
"Portable" Schools, the Classrooms of the Future.
The advantages of modular and factory built are also having an effect on how schools are adding flexible capacity. esi has begun a market research project on behalf of a US client.

January 2, 2005
2004 was a very fine year.
In closing our books for the past year, our 20th in business, we can only conclude it was a good year. The Global economy creates challenges, but also openings. The nimble and those who can act as if they are "American" are most likely to be able to capitalize on the opportunities that the US offers. During the year we saw a record number of companies incorporating here, and setting up virtual or actual offices in our offices. In the Global economy, you must act Locally.

October 15, 2004
Mitrion software turns PCs into virtual supercomputers.
When you can accelerate computation up to 30 times compared to regular PC's, then you have to have a US office, fast. esi sets up Mitrion AB with a virtual US presence, just in time for Mitrion's first US trade show. www.mitrion.com

October 7, 2004
Where is the runaway train offshore outsourcing headed?
Göran Eriksson moderates an expert panel at the Software Council of Southern California. Learn more about the region's leading association of software and IT companies at www.scsc.org

October 4, 2004
Marketing intelligence research
MW Security is offering a wide product range of top quality safers for theft-prone merchandises to the retail industry worldwide. MW Security is working together with esi to get deeper comprehension of the US market. Read more about MW Security on www.mwsecurity.se

September 23, 2004
ProstaLund now a US corporation
When you have Swedish know-how and development teams, patents and FDA approval, what's the next thing to do? Set up an office at esi and get some help to incorporate in the US. Now ProstaLund is ready to grow successfully in North America. Learn more about their officed based technology to treat BPH (Benign Prostate Hyperplasia) at www.prostalund.com

August 23, 2004
esi welcomes Tracy Jones, replacing Gunilla Roux who has returned to her native Sweden. Prior to joining esi Techtrans, Tracy held Administrative positions at a variety of US based companies including Baxter Healthcare, Anchor Audio and American Diversified Products. Raised in the USA, Tracy has been educated in economics and computer applications.

July 1, 2004
Our latest client, Swedish Wood Industry, a project of Invest in Sweden Agency, comes calling.
ISA Wood Project promotes Sweden's Forest and Value added Wood industries as the preeminent Gateway to Europe for North American based value add wood firms. Using an active outreach-marketing program, esi Techtrans sets up ISA executives for a visitor program this fall. Read the "Sweden's Advantages" (pdf) document here.

June 14, 2004
Buoyed by a stronger economy DynaWell International AB
(www.dynawell.biz) decides to expand in the U.S. Dynawell sets up office at and gets part-time, US business development assistance from esi Techtrans, and starts building a national sales force.

June 8, 2004
ISA Life Science Breakfast symposium at BIO 2004 a success.
esi client Invest in Sweden Agency (www.isa.se), together with San Francisco Consul General of Sweden Barbro S. Osher, hosted a well attended, and well received bio tech industry CEO breakfast meeting with a panelist debate. "esi works excellent as producers for events like this. They have the right connections as well as understanding of how American acts and regards events like this," said Ylva Williams, Director, Head of Life Sciences ISA.
Click here for invitation in pdf-format.

March 12, 2004
esi Techtrans supports Swedish Gaming companies at annual E 3 trade show in Los Angeles May 11 - 14, 2004.
With an estimated 400 exhibitors and tens of thousands in attendance visitors and exhibitors often find it hard to reach and meet the right contacts and audiences. L.A. based esi, with 20 years of US trade show experience provide helpful advice and services. Read more: "How to turn E3 into a success"

February 27, 2004
"Meet us at CeBIT, Germany, March 18 - 24, 2004"
For our client Business Arena Stockholm, BAS, esi is engaged to launch a marketing campaign aimed at North American companies exhibiting at Europe's largest IT show. BAS is the official Inward Investment Agency for the Stockholm-Uppsala region, providing assistance, contacts and solutions for foreign entities considering business establishments in the region.

November 11 & 12, 2003
Olof Hult speaks on Branding and Entrepreneurship at The Stockholm School of Entrepreneurship (SSES)
Addressing the SSES audience drawn from the Royal Institute of Technology (KTH), the Stockholm School of Economics (SSE), Karolinska Institute (KI) and the University College of Arts Crafts and Design (Konstfack), Olof shared "war stories from the trenches" and his 20 years in marketing, branding and start-ups in the US. Find out more at www.sses.se

See presentations:
Konstfack Nov. 11: "Creating Brand Identity" click here for pdf-file (4 MB).
SSE Nov. 12: "Planning for Start-ups" click here for pdf-file (57 KB).

October 27, 2003
Göran Eriksson speaks on Developing International Business through Partnerships & Alliances at Cal-IT, London, UK.
On behalf of our client Invest in Sweden Agency, Göran participated in a panel discussion on the Do's and Don'ts of Growing Business through Partnerships and Alliances in front of an audience of the best and brightest of California's technology community and Europe's premiere technology leaders, venture capitalists and other investment partners during the 8th annual Cal-IT, the State of California's annual partnership and investment forum held in London, UK.

October 16, 2003
Göran Eriksson moderates Hyper-Growth panel at SCSC
Addressing the topic of Managing the ins and outs of Hyper-Growth at the influential Software Council of Southern California, Göran moderated a panel of CEO's all turning in impressive growth in the thriving Southern California market. To learn more about the event, go to Software Council

September 15, 2003
Welcome John - esi marketing intern.
Fall is typically a busy time of year for us, so we are pleased to have the services of John Lilja in our offices. John is a student at Lund University, and will return to Sweden at the end of the year to finish his Masters degree in Marketing, rich with experiences from the US marketplace.

September 2, 2003
Christofferson & Associates - Graphic Design co-locate at our new offices.
Headed up by Lennart Christofferson - yes you guessed it, with roots in Sweden - Christofferson & Associates provides complete graphic design services to clients in English and Swedish. The firm was started in 1989 in Stockholm and opened an office in Los Angeles in 1997. Read more about our latest multiplier.

August 22 -23, 2003
esi hosts Multiplier Conference at Kyrkesund.
Amidst the beautiful surroundings of boats, fishing villages and summer cottages on the island of Tjörn, esi staff enjoyed two days of business updates, fun and food with our network of Swedish based colleagues, developing strategies for how we best can leverage our combined resources for the benefit of our clients.

May 20, 2003
No, these are not log cabins! LB-Hus' sophisticated house building technologies are already a hit in Japan. We think they have a few things to teach American builders too.
esi welcomes our latest client. LB-Hus' technologies address many of the issues facing homebuyers in the US right now: poor energy efficiency and lack of craftsmanship, shortage of housing stock and craftspeople, slow building processes and more. LB Hus featured in Building Systems Magazine

April 23, 2003
Euro VAT Refund, Inc. new client, office partner and multiplier resource.
Euro VAT Refund, Inc. specializes in assisting companies in managing Value Added Tax (VAT) registrations and refunds. Epitomizing the win-win relationship, esi provides marketing services to this professional services company, co-located in our offices, at the same time as Euro VAT's services are available to all our clients. Euro What? Learn more, go to: www.eurovat.com

March 20, 2003
Welcome to the US Imego, the Microelectronics Institute of
Gothenburg to enter the US with the help of esi Techtrans.
Picture a gyro miniaturized on an ASIC chip, capable of wirelessly
transmitting up to 1000 micro-measurements every second and you
have the µ-MotionTracker™. Now imagine what you could do with a
chip like that. Then call us!

January 10, 2003
esi, on behalf of Invest in Sweden (ISA), travels to the
Coolest IT spot in the world with US journalists
Up North of the Polar Circle, IT and wireless is really Hot!
Read some of the articles here:
Beyond Location-Based Content
Wireless pioneers

November 13, 2002
esi Techtrans moves to new, larger offices
- Open House December 10, 2002
Our expanding business required us to move into new offices in our building. New mailing and visitors address: 5161 Overland Ave., Culver City, CA 90230
We celebrate the past year, the upcoming holiday season and our new offices with an Open House on Tuesday, December 10, from 4 - 7 PM. Please call (310) 841-0481 for an invitation, or send an email to: info@esitechtrans.com

October 16, 2002
Meet us at Comdex Nov. 16 - 21
esi Techtrans consultants to attend the Comdex Fall 2002 conference November 16 - 21. Contact us to set up a meeting in advance, and we will not miss the opportunity to meet.

September 3, 2002
esi Techtrans expands and welcomes Olof Hult as new team member
esi Techtrans enhances its U.S. Marketing Services with the addition of Global Branding and Marketing Executive Olof Hult. [full text]

May 14. 2002
Göran Eriksson will speak at Uddevalla Skansen Rotary Club July 18
Göran Eriksson, President of esi Techtrans will speak at the event "Från Västkust till Västkust - att driva verksamhet i USA" at Uddevalla Skansen Rotary Club on July 18.

May 1, 2002
esi Techtrans signs contract with Megas Inc.
Megas Inc. has appointed esi Techtrans to support their activities in the U.S.

March 21, 2002
Software Council of Southern California Event
Göran Eriksson, President of esi Techtrans moderates the SCSC International Business SIG seminar "Trends in International Business", on March 21, 2002 at The Doubletree Hotel in Santa Monica, CA.

March 10, 2002
Göran Eriksson interviewed live on CNBC while representing Invest in Sweden Agency
Göran Eriksson, representing Invest in Sweden Agency, interviewed live on CNBC, on their mid-day call show, commenting on the current status of the IT industry in Sweden.

February 5, 2002
SACC USA event in Austin, TX
Göran Eriksson, President of esi Techtrans has been selected to speak as an ISA representative at the SACC USA event "Where the U.S. and Sweden Meet to Do Business", April 14-17 in Austin, Texas. www.sacc-usa.org

February 1, 2002
Dynawell AB signs contract with esi Techtrans
Dynawell AB appointed esi Techtrans to support their activities in the U.S. www.dynawell.biz

January 10, 2002
Göran Eriksson will speak at Gustavsbergssamtalen May 16
Göran Eriksson will speak about IT and human interface trends in the U.S. at Gustavsbergssamtalen arranged by Microbind House. www.microbind.com

January 1, 2002
Selek opens U.S. office
Selek establishes a presence in the U.S., opening a Los Angeles office, utilizing esi Techtrans' incubator services.

December 19, 2001
Göran Eriksson, President of esi Techtrans on Swedish Television
Göran Eriksson, President of esi Techtrans was interviewed in an hour-long documentary on Swedish Television about a start-up company and taking first steps in the U.S.

December 13, 2001
Computer Sweden writes article about esi Techtrans
Göran Eriksson, President of esi Techtrans was interviewed for an article about U.S. market entry, which was featured in Computer Sweden.

November 15, 2001
Nominees for "Best New
Technology" at Comdex Fall
Senseboard Technologies winner
of "Best New Technology" and
Virtutech finalist of "Best New Technology" at Comdex Fall 2001, utilized esi Techtrans services
for marketing & PR services in preparations for exhibiting at
Comdex Fall.

November 14, 2001
Comdex Fall in Las Vegas
Göran Eriksson, President of esi Techtrans, is a featured speaker at the CEO Forum, Comdex Fall 2001.

June 18, 2001
Entrepreneurial Day in Växjö, Sweden
Göran Eriksson, President of esi Techtrans will be on the panel "High-tech Industry; Internet, Aerospace, Bio-tech, Academia" at this Swedish-American event, organized by the Swedish-American Chamber of Commerce and South Sweden Chamber of Commerce on August 17.

May 15, 2001
Software Council of Southern California Event
Göran Eriksson, President of esi Techtrans moderates the SCSC International Business SIG seminar "Unleash your global potential.Does YOUR product speak the local language?", on July 17 at the Long Beach Hilton Hotel, CA.

May 1, 2001
Invest in Sweden Agency Representative Office
esi Techtrans has been appointed to officially represent Invest in Sweden Agency for the 11 western U.S. states. This will include responsibilities in promoting Sweden for the region west of the Rockies.

March 12, 2001
Software Council Scandinavia panel put together and moderated by esi Techtrans
esi Techtrans put together the panel for this International Business SIG event on March 15 hosted by the Software Council of Southern California. Göran Eriksson, President, esi Techtrans will be moderating the event with an introduction by Andreas Ekman, Consul General of Sweden and with panel representatives from Vision Capital and Telia Business Innovation VC Fund, iHollywood Forum, Sonera and Nokia.

March 5, 2001
Comdex Fall in Las Vegas
Göran Eriksson, President of esi Techtrans has been selected to moderate the "Go Global Now" seminar at Comdex Fall 2001 in Las Vegas later his year.

February 1, 2001
esi Techtrans renews contract with Microbind
Microbind has renewed their contract with esi Techtrans for the 3rd year. esi Techtrans' responsibilities will be to assist American semiconductor companies in establishing design centers in western Sweden.

November 3, 2000
esi Techtrans will be represented with a speaker at Comdex/Fall in Las Vegas
Göran Eriksson, President esi Techtrans is a featured speaker at "Go Global Now", a seminar on how to launch your business in new international markets. He will make a presentation based on different case studies. Learn how to avoid typical pitfalls in your internationalization efforts from an experienced expert in the field.

October 2, 2000
esi Techtrans welcomes a new management team member
Nils Bergstrand, Director of Project Management was previously employed at ABB in marketing & project management. He came to California about a year ago to obtain a certificate in business management from UCLA. He also holds a masters degree in engineering from Luleå University in Sweden.

August 28, 2000
Interview with Swedish newspaper "Bohusläningen", August 19, 2000
Göran Eriksson speaks of his experiences to the regional media, promoting his hometown of Uddevalla to US semiconductor companies.

August 1, 2000
COMDEX in Las Vegas, November 13-17, 2000
esi Techtrans will participate in the organization of the Swedish pavilion. Professional marketing & PR service packages will be made available for the exhibitors at Comdex Fall.

July 21, 2000
Entrepreneurial Day in Stockholm, August 23, 2000
Göran Eriksson speaks at this Swedish-American event in Stockholm, providing a golden opportunity for participants to discover the finer points of marketing/distribution practices in the US, from an expert in the field.

June 29,2000
Software Council of Southern California Event
Göran Eriksson moderates the SCSC International Business Groups evening seminar, "Ready, Set, Global", on July 18 at Long Beach Hilton Hotel, CA.

April 28, 2000
Swedish Medical Device company comes to the US
The incubated Swedish medical device company is now successfully operating on the American market. esi Techtrans took this company from a "start up" to independent operation.

March 10, 2000
Software Council of Southern California Event
Göran Eriksson moderates SCSC Los Angeles Chapter evening seminar, "Get WAPped", on April 5 at the Double Tree Hotel in Santa Monica, CA.

September 24, 1999
Midware (now NetGiro) opens US office
NetGiro establishes a presence in the US, opening a Los Angeles office, utilizing esi Techtrans' incubator services.

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